| Education Article :: Chapter 04 :: Color Theory |
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| Color Theory Development |
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| 1 warm, 3 cool, 1 neutral gray |
3 warm, 1 cool, 1 neutral gray |
1 warm, 3 cool, 1 neutral gray |
1 warm, 3 cool, 1 neutral gray |
3 warm, 2 cool, 1 neutral gray |
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It is important for a student to have a working color theory at the beginning of a design career. I use a value/hue matching system to begin. The first step is to chose a gray value from color paper. This should be as neutral as possible using a black/white neutral gray. The student then match a warm, cool, cool, and cool hue to this base value. The other option is cool, warm, warm, and warm. Some examples can be seen above using computer generated RGB colors to simulate this process. (See examples above)
Josef Albers ('Interaction of Color' Yale University Press, New Haven and London; 1963, 1977), Gordon Salchow, and Armin Hofmann ('His Work, Quest and Philosophy' Birkhäuser Verlag, Basel, Boston, and Berlin; 1989) have very interesting color theories. Thomas Detrie wrote an interesting article on color in the AIGA Arizona Chapter Journal ('Roses are red, Violets are kyanos -- Some Fundamentals of Digital Color Technology' Phoenix; Fall 1996) |
Project analysis Students are permitted various color theories during their studies. The first part is a simple value matching exercise. Color paper is use initially for quick color selection. A packet of over 200 six by nine colors papers are used. Painting with color gouache is the next step in color development. Using a wet medium is important as it relates to ink technology used in printing. Finally, the students are introduced to electronic color (RGB) on the computer. This step completes their exposure to theory with practical application to follow. |
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| warm | cool | warm | cool | warm | cool |
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Glossary
Color :: in the original sense, as a covering, from celare, to cover, hide.
Hue :: the names of colors
Value :: lightness or darkness (achromatic) Intensity :: brightness or dullness; brilliant, vivid, shining, radiant; not bright, not vivid Temperature :: relative warmth or coolness; degree of hotness or coldness of anything |
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Design education must become more transformative; teachers should connect with students, with their experiences and cultures. Teachers must give them a more expansive view. I don't think the master/apprentice relationship is appropriate for the designer. Sharon Poggenpohl 'Looking Closer' (Chicago, 1988; New York, 1994; pg. 215) |
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